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New Intel hardware security helps foil hackers and malware

Kevin Jacoby's picture

by Kevin Jacoby on 08/15/2019
Blog Category: Devices

Are your customers concerned about cybersecurity? They should be. A disconcerting collection of stats recently published by Intel paints an ugly picture of the current digital landscape:

> 87% of CIOs believe their security controls fail to protect their business

> 50% of critical corporate data, on average, resides on unprotected desktops and laptops

> 81% of breaches started with stolen or weak credentials

> 90% of incidents result from exploits in software

But the news isn’t all bad. Intel’s 9th generation vPro processors feature the latest Intel Hardware Shield, a hardware-to-software security set designed to combat virtual evil-doers.

One of the most compelling features of Hardware Shield is its ability to significantly reduce the attack surface of the BIOS by locking down its dedicated memory.

If your customer thinks a malicious app is bad, ask them to picture a digital bug that nests in their PC’s firmware below the operating system. Down in the BIOS, a virus can take control of the whole system without being detected by OS-level virus scanners. That’s the worst kind of bad news.

Intel’s security technology also includes hardware monitoring that extends from the BIOS all the way up to the Win10 operating system. Combined with advanced threat detection and hardware-based memory encryption, Intel Hardware Shield can provide a true end-to-end security solution.

Unbreakable ID

Human error is often at the root of our computer problems. Such is the case when it comes to security. If you leave the door open, even the world’s sturdiest bank vault can be breached.

In this scenario, the computer is the bank vault, and the user credentials are the door’s lock. Bottom line: Your customers need a lock they can rely on.

Intel Authenticate technology places a premium on multifactor authentication. Your customers can lock their data up tight so it can only be opened with biometrics, nearby Bluetooth-enabled devices, and geo-location rules.

A hacker might be able to crack your customer’s password — especially if it’s the user’s birthday! But it’s an order of magnitude more difficult to fake fingerprints, retina scans and nearfield mobile communication.

The channel upside

Gallons of virtual ink have been spilled extolling the virtues of an office-wide PC refresh. To date, the supporting arguments have mainly focused on the forthcoming death of Windows 7, the time and money saved by increasing efficiency, and the proliferation of mobile workforces.

To be sure, those reasons are valid. But your customers may find the risk of security breaches an even more compelling reason to upgrade.

To wit: The cost of responding to a cyberattack has risen 52% in just the last year, reaching an average of $1.1 million, according to a recent report from Radware.

For this reason, persuading your customers to upgrade their gear could be an act of mercy. Sure, they’ll have to give the corporate credit card a hefty workout. But when they come out on the other side, they’ll enjoy the peace of mind that comes from having the most effective data-security system available.

That’s a win/win/win for you, your customers — and your customer’s customers. After all, it’s their data, too!

 

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