Folks, the PC ain’t dead. In fact, it’s gone and got itself a new job: hardcore gaming.
Intel just released the perfect gift for the gamer who has everything. The company’s new 9th gen Core i9-9900KS processor is a limited-edition, 8-core monster that will push up to 5.0GHz across all 8 cores. It’s the chip that keeps on giving.
Mention Samsung, and most people will probably think of Android phones, flat-screen TVs and major appliances. After all, those are among the South Korean company’s top products.
But this technology giant would also like you — and your customers — to associate its name with the latest in high-end laptops. To get rolling, the company recently introduced two luxury laptops, the Galaxy Book Flex and Galaxy Book Ion.
Have your customers heard about Windows 10X? Do they think it’s just another mobile operating system? Oh, it’s way more than that.
Win10X is the harbinger of a change so fundamental, it will redefine the Windows OS forever.
What would we do without gamers? If it weren’t for their insatiable desire for more power and better graphics, the PC market might just wither and turn to dust.
While the business-PC market struggles to find its footing, market watcher IDC reports double-digit growth for gaming PCs and monitors. The numbers are hard to ignore: Shipments of PCs for gaming in this year’s second quarter totaled 10.4 million units worldwide, a year-on-year (YoY) quarterly increase of nearly 17%. That’s real growth.
Microsoft recently released the latest beta of Windows 10. If you have customers using 2-in-1 devices including the Surface Pro and other popular convertibles, this version of the OS has some valuable updates for them.
Chromebooks for schoolkids is a great idea. An affordable dorm-room-ready alternative to expensive MacBooks and ultrabooks — what’s not to love?
But Chromebooks for business? That’s another matter entirely. In the business world, the stakes are high, the apps are resource-intensive, and failure is not an option.
So are these lightweight devices tough enough? The short answer is yes.
There’s an app for that
To understand why, a little history will help. Getting to this point took some time.
Intel has been making smart and savvy updates to its Active Management Technology (AMT) for years. If your SMB and enterprise customers took your sage advice to spring for Intel Core vPro processors, then their maintenance and security profiles are getting better all the time.
AMT enables a technician to power on a PC — even when it’s turned off! — install new software, run diagnostics, wipe the hard drive, and update security features.
Are your customers concerned about cybersecurity? They should be. A disconcerting collection of stats recently published by Intel paints an ugly picture of the current digital landscape:
> 87% of CIOs believe their security controls fail to protect their business
> 50% of critical corporate data, on average, resides on unprotected desktops and laptops
> 81% of breaches started with stolen or weak credentials
With smartphones now so powerful, do we still need PCs?
That question dates back to at least Dec. 2014. That’s when Business Insider published an article, “Your Phone is More Powerful than the Computer in the Spaceship NASA Launched this Week.”
The writer, Matt Rosoff, was making a point about NASA’s flight computers, which are designed mainly for reliability. But he also suggested what's still a good question:
If you have customers who want to overclock their 9th Gen Intel Core unlocked processors, the Intel Performance Maximizer (IPM) can help.
No, your customers don’t actually need IPM to overclock their PCs. But assuming they have one of the supported Intel processors, IPM will alleviate the need for exhaustive research, testing and rebooting.